A couple weeks ago, there was a night where I saw yet another tweet from a certain photographer that really pushed me towards recording this video. I know it’s a low quality recording with a bad video effect, but the point of the whole this is what I’m saying, not where I am sitting or how the video looks. Please listen…
Keep in that it wasn’t just this one photographer that has done this. There are many.
So now that you’re heard my rant. I want to make it clear that I do think marketing on Twitter and Facebook are good ideas. Heck, I do it myself. But my point is now about marketing yourself as a photographer. It’s only marketing yourself and not having any interaction with your fans. Making it all about you. Don’t make everyone Tweet about you. Don’t make every Facebook update about you. Share work and articles from other photographers. Share things that inspire you, as to inspire others. Don’t share something you have done that inspires yourself. That is just silly. These things turn people away. They will make you lose customers, followers, fans or even friends. It’s not all about you. It’s about having the passion for photography and sharing your knowledge with colleagues. It’s about the community and the giving back.
What is giving back? It is whatever you make it. What is passion? It is loving what you do.
So all I’m saying is please [please please] make it about the world and not only about you. Otherwise, your success means nothing and you’ve made no difference in the world.
Disagree? Please comment and share your opinion.