I’m a big fan of PocketWizard so it’s ok for me to pick on them a little. The leading wireless trigger company just announced a complete revamp of their 50+ cables for cameras, lights and more.
“We started by beefing up the cable, gold-plating the connections, designing new strain-reliefs, adding a product ID label, and giving the cables some nice industrial design complete with a stylized PocketWizard branded dome label.”
How is they can make a simple thing like a cable look so good?
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